James started his career behind the lens, capturing moments as a photographer, but his curiosity and ambition quickly led him into the world of marketing, creative direction, and art direction. Moving to LA became the catalyst for growth, where he honed his skills in the fast-paced environments of startups and agencies, learning to see brands as whole ecosystems while delivering on every detail.

Outside the office, you’ll find James surfing, recording music with friends, walking the dog, or grabbing coffee with his wife before the city wakes up. His work is fueled by creativity, collaboration, and a relentless drive to get things done right.